see the power of our Internet video measurement solutions

Visible Measures is the independent third-party measurement firm for Internet video publishers, advertisers, and viral marketers.

News & Events

July 13, 2009 in Advertising Age: The Rise of Social Video Marketing

July 6, 2009 in Advertising Age: Tracking The Giants of Viral Video: New Data Insights

July 2, 2009 in The New York Times: Jackson’s Online Sales: A Thriller Indeed

July 1, 2009 in Mashable: Michael Jackson’s Thriller: 28 Million Views Since His Death

Measuring a Major Viral Video Campaign

Read our case study exploring the performance of a major viral video campaign.

In support of their Hyperdunk basketball shoe, Nike launched a viral video featuring basketball superstar Kobe Bryant recklessly leaping over a speeding Aston Martin. This video has spread far and wide as the online viewing audience tried to figure out if one of the world's biggest sports stars would actually attempt such a stunt.