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UPDATED FEBRUARY 23, 2012

The Top 10 Viral Video Ads Chart

Updated Thursday mornings and published with Advertising Age, The Top 10 Viral Video Ads Chart reveals the Web's top-performing brand-driven ad campaigns.

with AdAge
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1
Last Week
1

Just My Shell

M&M's | BBDO (New York)

True Reach™: 4,626,971
2
Last Week
4

It's Halftime in America

Chrysler | Wieden + Kennedy (Portland)

True Reach™: 4,239,165
3
Last Week
2

The Dog Strikes Back

Volkswagen | Deutsch (Los Angeles)

True Reach™: 1,878,571
4
Last Week
3

Crash the Super Bowl 2012

Doritos | Goodby Silverstein & Partners

True Reach™: 1,251,368
5
New

Cultivate

Chipotle | CAA Marketing

True Reach™: 1,057,678
6
New

Brisksaber

Brisk | Mekanism

True Reach™: 1,049,799
7
Last Week
10

Smell is Power

Old Spice | Wieden + Kennedy (Portland)

True Reach™: 1,024,880
8
New

Seduction

Fiat 500 Abarth | The Richards Group

True Reach™: 1,001,002
9
Back on Chart

What A Hyundai Can Do

Hyundai | Innocean (Huntington Beach)

True Reach™: 952,812
10
New

PETA - Boyfriend Went Vegan

PETA | Matter

True Reach™: 933,855