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UPDATED JANUARY 20, 2012

The Top 10 Viral Video Ads Chart

Updated Thursday mornings and published with Advertising Age, The Top 10 Viral Video Ads Chart reveals the Web's top-performing brand-driven ad campaigns.

with AdAge
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1
New
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Smart Thief

LG | Young & Rubicam (Amsterdam)

True Reach™: 2,329,108
2
New
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Smell is Power

Old Spice | Wieden + Kennedy (Portland)

True Reach™: 1,583,195
3
Last Week
2
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Crash the Super Bowl 2012

Doritos | Goodby Silverstein & Partners

True Reach™: 1,481,837
4
Back on Chart
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Spacelab: What Will You Do?

YouTube / Lenovo

True Reach™: 1,018,112
5
Last Week
4
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Live Young

Evian | BETC Euro RSCG

True Reach™: 996,521
6
New
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Super Model Photography Trick

LG | George Patterson Y&R (Sydney)

True Reach™: 988,790
7
Back on Chart
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Chromebook

Google | BBH (New York) / Google Creative Lab

True Reach™: 934,699
8
Last Week
3
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Introducing iPhone 4S

Apple | TBWA\Media Arts Lab

True Reach™: 926,185
9
Last Week
7
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Will it Blend?

blendtec | In-House

True Reach™: 669,416
10
Last Week
10
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Share Some Soul

Kia Soul | David&Goliath (Los Angeles)

True Reach™: 654,041